The Apple Iphone

Company and Product History The evolution of the Iphone started with a request from Apple’s CEO, Steve Jobs. He wanted the engineers to start investigating the possible use of touchscreen devices and tablet computers. After a lot of testing they realized that it was possible to achieve these products, and in 2004 they tested theFortsett å lese «The Apple Iphone»

Understanding Brand Positioning

It’s a new week and a set of brand new learning activities! One of these new assignments was to learn more about understanding brand positioning. After reading about it in our logo design workbook, it was time to explain the position of three well known logos in the industry today. The Instagram, Mercedes and MastercardFortsett å lese «Understanding Brand Positioning»

Loose Juice Label

This weeks learning assignment gave me the first taste of drawing digitally and using illustrator. I have to admit that i’m pleasantly surprised. I met some obstacles along the way but it was a lot of fun making this label. The label is for Loose Juice, a fruit juice with orange and banana flavor. WeFortsett å lese «Loose Juice Label»

Problem solving – Rice packaging

This assignment is pretty much a copy of the teaspoon task, only with a new object. The assignment goes: You have to design packaging for rice. The packaging has to be different from what is in the market. Apply each one of the SCAMPER techniques and do a write-up on your findings. Then choose theFortsett å lese «Problem solving – Rice packaging»

Problem solving – Teaspoon

One of this weeks learning assignments was about problemsolving, being practical and creative. The assignment goes: You are given a teaspoon as an object. Now apply each one of the SCAMPER techniques to it and give a brief explanation of what new product comes out of this and how it can be marketed. I foundFortsett å lese «Problem solving – Teaspoon»

The History of McDonald’s

McDonalds has evolved and changed with the tide since 1948 when it first started. Today there is a McDonalds in over 100 countries all around the world. Over so many years a lot has been added and changed in the fast food chain and what’s made them succesfull. One of this weeks learning assignments wasFortsett å lese «The History of McDonald’s»

Idea development – Riddles

Riddle 1 A man is replacing a wheel on his car, when he accidentally drops the four nuts used to hold the wheel on the car. They fall into a drain, irretrievably lost. A passing girl offers him a solution that enables him to drive home. What is it? Considering that the girl don’t haveFortsett å lese «Idea development – Riddles»

Profile and Introduction

Another learning activity to get to know the website was to update our profiles. Here is mine! We’re a lot of students all over the country so it can be hard to get connected in the start. To make it easier we had a learning activity where we had to introduce ourselves and write aFortsett å lese «Profile and Introduction»

The Moodle Maze

The task in this assignment was to choose a metaphor/analogy that fits how you see the student platform moodle as of today. This was a totally new way of thinking for me, and that made me have to think creatively. Imagening the platform as a real object made it easier to get some ideas. LookingFortsett å lese «The Moodle Maze»

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